About us

At HTX Leads, we help Houston and Fort Bend County businesses turn online searches into real customers. From barbershops and contractors to restaurants and service companies, we specialize in Google Maps SEO, local search rankings, and lead generation that put your business in front of the right people at the right time.

We’re local too, based in Missouri City, TX, and we understand what it takes to stand out in highly competitive areas like Sugar Land, Richmond, Katy, Pearland, and beyond. Our team combines proven marketing strategies with data-driven execution to deliver measurable results that fuel growth for small and mid-sized businesses.

Our Mission

Our mission is simple: help local businesses dominate Google Maps and attract steady, high-quality leads without wasting money on generic marketing.

We believe every business deserves to be seen by nearby customers searching for their services. That’s why we focus on practical, ROI-driven strategies like profile optimization, review building, and local ad campaigns that bring results you can track.

Our Vision

We envision a future where local businesses don’t have to compete with national chains using unfair budgets. Instead, small businesses can claim their rightful spot at the top of search results, expand their customer base, and grow confidently within their community.

With HTX Leads, your business isn’t just another listing—it becomes the go-to choice in your neighborhood.

Team

Company Founders

HTX Leads was founded by Billy Rodriguez, a marketing automation and email development professional who saw how underserved local businesses were in the digital space. With a background in building campaigns for national brands and years of technical expertise, Billy created HTX Leads to give Houston-area businesses the same level of firepower without the inflated costs.

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“HTX Leads helped us rank higher on Google Maps and bring in more walk-in customers within weeks. They made the process easy to understand and showed us exactly where the leads were coming from.” — Ethan Williams, Digital Marketing Specialist
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Benefit

We’ve build trust with reviews from real users

Local businesses trust HTX Leads because we focus on one thing: delivering measurable growth.

Through Google Maps SEO, local ad campaigns, and tailored strategies, we help you increase visibility, generate more phone calls, and turn clicks into paying customers.

“Within the first month, we started getting calls directly from Google Maps. Billy showed us exactly what was wrong with our profile and fixed things no one else had mentioned before. We finally feel visible in our own city.”

Ethan Williams Barbershop Owner, Sugar Land, TX

“We had tried ads and SEO before, but nothing stuck. HTX Leads focused on our Google Business Profile and local rankings, and it made an immediate difference. The leads we get now are higher quality and actually ready to book.”

Daniel Thompson Home Services Business Owner, Missouri City, TX

“A testimonial from a client who benefited from your product or service. Testimonials can be a highly effective way of establishing credibility and increasing your company's reputation.”

John Robinson Digital Marketing Specialist

"What stood out was the transparency. Billy walked us through a full audit, showed us where competitors were beating us, and laid out a clear plan. No fluff. Just real improvements and real leads."

James Ryan Local Contractor, Houston, TX